Privacy Policy
Amathyst Privacy Policy
Effective Date: 01/07/2025
Company Name: Amathyst Ltd
Contact Email: support@amthyst.co
1. Purpose of this Policy
This Privacy Policy explains how Amathyst Ltd (“we,” “our,” or “us”) collects, uses, discloses, and protects your personal data when you use our website, mobile applications, and related services (the “Platform”).
By using Amathyst, you consent to the practices outlined in this policy.
2. What Data We Collect
We collect the following categories of personal data:
a. Information You Provide Directly
- Name, email address, phone number
- Date of birth (for age verification)
- Profile photos, biography, location
- Booking history and payment preferences
- Messages and content shared within the Platform
b. Payment Information
- All payments are processed via secure third-party providers (e.g., Stripe). We do not store card details directly.
c. Verification Data
- Government-issued ID (via third-party identity verification tools such as Onfido)
- Facial recognition (for user and Creator safety)
d. Device & Usage Data
- IP address, device type, browser, OS
- Location data (only with consent, for booking accuracy)
- App usage metrics and analytics (e.g., pages viewed, time spent)
3. How We Use Your Data
We use your data to:
- Create and manage your account
- Match you with suitable Creators or Users
- Facilitate bookings, payments, and messaging
- Prevent fraud, abuse, and unauthorized activity
- Comply with legal obligations (e.g., Know Your Customer requirements)
- Improve our product and customer support services
- Send essential notifications (e.g., booking confirmations, policy changes)
We do not use your data to profile, target, or manipulate emotional preferences.
4. Legal Basis for Processing (GDPR)
Under the General Data Protection Regulation (GDPR), we process your data based on:
- Your consent (e.g., for marketing)
- Contractual necessity (e.g., to facilitate bookings)
- Legal obligation (e.g., fraud prevention)
- Our legitimate interests (e.g., improving platform functionality and safety)
You may withdraw consent at any time by contacting us.
5. Sharing Your Data
We may share your data with:
- Payment processors (e.g., Stripe)
- Verification providers (e.g., Onfido)
- Customer support and email platforms (e.g., Zoho Mail)
- Analytics services (e.g., Google Analytics)
- Law enforcement or regulators when legally required
We never sell or rent your personal data.
6. Data Retention
We retain your data only for as long as necessary:
- Account data: Until account deletion or inactivity
- Booking/payment data: 6 years (for financial compliance)
- Verification data: Retained securely per KYC requirements
You can request deletion of your account and associated data at any time.
7. Data Security
We implement industry-standard safeguards:
- Encrypted data storage
- SSL/TLS for all web traffic
- Secure password hashing
- Access controls for staff and third parties
Despite these measures, no system is 100% secure. Use the Platform at your own risk.
8. Your Rights (Under UK/EU GDPR)
You have the right to:
- Access a copy of your data
- Correct or update your information
- Request deletion (“Right to be Forgotten”)
- Object to or restrict certain processing
- Port your data to another service
- Lodge a complaint with the Information Commissioner’s Office (ICO)
To exercise these rights, email: customerservice@amathystconnect.com
9. Cookies & Tracking
We use cookies and similar technologies to:
- Authenticate users
- Analyze traffic
- Save session states
- Prevent fraud
You can control cookie settings via your browser. Disabling cookies may affect platform functionality.
10. International Transfers
If you access the Platform from outside the UK, your data may be processed and stored in the UK or EEA. We ensure that all cross-border transfers comply with legal safeguards.
11. Children’s Privacy
Amathyst is strictly for users aged 18 and over. We do not knowingly collect data from minors. If we become aware of a violation, we will terminate the account and delete the data.
12. Policy Updates
We may update this Privacy Policy from time to time. We will notify users of material changes via email or in-app alerts. Continued use of the Platform implies acceptance.
13. Contact Us
For questions, complaints, or data access requests:
suport@amathyst.co